Based in the UAE / Available globally / Remote support with optional site visits
Services
Services disciplines
Marina Design & Development Yacht Club & Upland Commercial & Destination Benchmarking Studies Sustainability & Smart Marina Pre-Opening & Mobilisation Customer Experience Operations & Management Standards & Accreditation Yacht Charter Operations Ecosystem
Ecosystem stages
Vision & Destination Strategy Marina Design & Development Yacht Club & Upland Development Commercial & Destination Strategy Pre-Opening & Mobilisation Operations & Management Experience Leadership
Leadership
Philip Sather — CMM Oliver Rees The partners Discuss your project

Customer, Owner, Captain & Crew Experience

Design the Entire Guest Journey

Customer experience starts long before the yacht reaches the berth. FMD reviews the complete journey from enquiry through arrival, stay, departure and retention.

01

Before Arrival

  • Booking and enquiry
  • Pre-arrival communication
  • Documents and berth confirmation
02

Arrival

  • Harbour approach
  • Marina communication
  • Berthing assistance
  • Welcome and check-in
03

During Stay

  • Owner services
  • Captain support
  • Concierge and technical support
  • Transport and club access
04

Crew Welfare

  • Facilities and laundry
  • Provisioning and transport
  • Social spaces and recreation
05

Retention

  • Billing and check-out
  • Feedback and CRM follow-up
  • Loyalty and return booking

The captain may choose the marina. The experience determines whether the yacht returns.

Start Here

A two-week Operational Design Review.

Fixed scope, fixed fee, delivered before the next design freeze. Share your marina plans and we will respond within 48 hours.

Request an Operational Design Review →